Rubies

Desk Toys & Fidgets

Engineers flying rings and discs designed to travel absurd distances, the original Aerobie ring having once held the Guinness record for the farthest thrown object. The same company also made the AeroPress coffee maker.

Gag Gifts & Prank Mail

Seattle's long-running purveyor of deliberately absurd novelties, from rubber chickens and tiny hands to bacon-scented everything and finger monsters. The catalogue leans hard on Bigfoot, crows, pickles, cats and axolotls, and much of it is designed in-house.

Subscription Boxes

A monthly family activity pack that includes a full board game in every box alongside other group activities. It is built for households that want something to do rather than something to collect.

Desk Toys & Fidgets

A global toy designer and marketer that owns a shelf of classic and novelty brands, reissuing recognisable playthings alongside new items. It specialises in nostalgia-driven impulse toys.

Party Novelties

Founded in 1900 and describing itself as the world's largest manufacturer of party goods, Beistle makes tissue decorations, cutouts, hats and banners for every occasion. Much of the range has barely changed in decades, which is the appeal.

Party Novelties

A British board game publisher making party games that are easy to learn and quick to play, with loud packaging and short rulebooks. Titles are designed to get going within a minute of opening the box.